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Workflow Case Study

Google Ads reporting in Google Sheets without manual exports

A Google Ads API and Apps Script workflow that moves campaign data into Google Sheets.

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Client workflow implementation

The manual work

The manual version is slow: open Google Ads, export campaign data, move it into a spreadsheet, then rebuild the same report again later.

The automation

The workflow connects Google Ads to Google Sheets with Apps Script. It uses OAuth credentials, a refresh token, the Google Ads API, and a query that writes campaign rows directly into the sheet.

What changes

  • Campaign data can move into Google Sheets without repeated CSV exports.
  • The report can be refreshed from the spreadsheet instead of rebuilt by hand.
  • The same API pattern can be adapted for other Google Ads fields.

Build path

  • Create the Google Cloud project and enable the Google Ads API.
  • Generate OAuth credentials, a refresh token, and an access token.
  • Build the Google Ads query and write campaign data into Google Sheets.

Tools connected

  • Google Ads API
  • Google Cloud OAuth
  • Google Sheets
  • Apps Script

Want this built for your workflow?

Show us the task, report, or handoff taking too much time. We confirm what can be built, then quote the implementation.